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Dua Lipa Fronts YSL Beauty’s Libre Flowers & Flames Campaign

The new scent is inspired by the resilient beauty of the desert lily and embodying a spirit of fearless femininity per marketers.

YSL Beauty has launched Libre Flowers & Flames, a new fragrance that embodies the brand’s signature blend of edgy femininity and unrestrained passion, per marketers. This latest addition to the Libre collection draws inspiration from the desert lily, a flower celebrated for its resilience and ability to thrive in “unforgiving” landscapes. Master Perfumers Anne Flipo and Carlos Benaïm have reimagined the Libre structure with a new floral sensuality: a unique desert ...

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